GlobalEnglish Partners with Pirelli, IBM, and Akamai Technologies for Three Brandon Hall Awards

Congratulations to our clients Pirelli, IBM, and Akamai Technologies. We are proud to partner with them to win three 2018 Brandon Hall Excellence in Learning Awards!



Our partnership with Pirelli won a Gold Award for the Best Learning Program Supporting a Change Transformation Business Strategy




With IBM we won Silver in the category Best Advance in Creating a Learning Strategy 




And in our partnership with Akamai Technologies, we won Silver in the category Best Unique or Innovative Learning and Development Program.




Best Learning Program Supporting a Change Transformation Business Strategy


Pirelli is the world’s fifth-largest tyre manufacturer focused solely on the consumer market, manufacturing, distributing, and selling high-value tyres for cars, motorcycles, and bicycles, including a growing portfolio of digitally-enabled, customized products. It operates in 160 countries, including 19 factories in 13 countries on all 5 continents, and has 30,000 employees.

The Best Learning Program Supporting a Change Transformation Business Strategy for the Learning and Development category is for a written description of how a learning program was developed and implemented to support a major change within the organization.

Pirelli’s challenges:

With 5,000 of its professionals non-native English speakers, Pirelli needed to provide high-caliber English language learning and development (L&D) via a single, globally-available digital-based solution. This also addressed the second challenge for Pirelli: resistance to digital adoption within the organization.

Pirelli was planning to move to a new English L&D program that would be centralized and locally deployed.

Beginning in 2012 and ongoing, the partnership has achieved significant milestones. Each milestone contributes to Pirelli’s strategic modernization initiatives: spanning learning, human resource management, and digitalization.

“GlobalEnglish’s approach to delivering outstanding value through Customer Success Management has been instrumental in helping us to shape the way we structure our People Management Strategy,” said Donatella De Vita, Global Head of Learning, Welfare and Engagement at Pirelli.

Supporting and cultivating a skilled workforce ensures career development for staff and high performance for the company. Driven by the philosophy of “You thrive, we thrive” Talent Management is central to Pirelli’s priorities.

Download the full Case study on how Pirelli implemented GlobalEnglish


Best Advance in Creating a Learning Strategy


International Business Machines Corporation (IBM) is an Information Technology and Services company headquartered in Armonk, NY. IBM has relentlessly reinvented itself since 1911, they are the largest technology and consulting employer in the world, with more than 380,000 employees serving clients in 170 countries.

IBM Brazil is a regional unit with global reach, focused on consulting services for IBM’s customers and partners. This regional unit has around 3,000 employees in multiple locations across the country.

IBM’s challenges:

English is the language of choice for IBM to communicate across borders, including Brazil.

IBM Brazil was looking to increase the effectiveness of its English training by better addressing diverse development needs, and strengthening links between employee learning and strategic business objectives.

Using GlobalEnglish’s expertise and advice alongside their own cultural knowledge and project management experience, the Scorecard model was applied. Within two years, there was an excellent turnaround.

The Scorecard model impacts managers and their teams in many ways, such as increasing employees’ productivity, enhancing employee communication skills, and fostering talent management since managers take an active role in keeping track of their employees’ progress and help with their skill development efforts.

With the dynamics of the business, productivity increase is always something that all teams strive for. This new strategy has reported that an astonishing 96% of learners were able to use what they learned in the workplace and 92% confirmed that they improved communication skills at work with clients and teams.

Learners reported productivity gains of 3 hours per week as a result of skills improvement and access to on-the-job support tools.

Download the full Case study on how IBM implemented GlobalEnglish


Best Unique or Innovative Learning and Development Program


Akamai Technologies provides cloud services to deliver, optimize, and secure content and business applications over the Internet, for over half the world’s Fortune 500 companies. Akamai is a global leader with 7,600 employees in 130 countries.


Akamai’s challenges:

Akamai was looking for a learning solution to meet the specific needs of its sales, marketing and support teams, while addressing the regional dynamics and cultural learning preferences of employees across China, Korea, Japan, Taiwan, Hong Kong, and India. Akamai needed a program to drive teamwork and collaboration, rather than just individual English education, with an emphasis on speaking and listening skills to improve day-to-day interactions.

GlobalEnglish partnered with Akamai to implement a trio of solutions:

  1. GlobalEnglish Assessment identified skill levels and learning needs of employees across the region; placing everyone in appropriate learning groups and delivered aligned level learning materials.
  2. GlobalEnglish Virtual Group brings together employees from different locations in a virtual classroom to extend their language and business skills learning through shared, collaborative experiences with colleagues at similar English levels. The small group size of 3-4 employees created a safe environment, encouraging all employees to participate.
  3. GlobalEnglish Coach consists of personalized 1:1 learning sessions with a Coach who is hand selected to match the learner’s needs which ensures faster progress. This was used as part of an incentive program to reward program participation and advancement.

Overall, the competitive advantage of the GlobalEnglish platform revolves on the fact that learners from different areas and cultures from APAC are able to learn together how to communicate, collaborate and perform their work in Business English. By extension, this program reduces the language barrier and improves the global operations of any globally-minded company.

Download the full Case study on how Akamai implemented GlobalEnglish



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